Power Up Your Growth
We're not just another digital marketing agency. We're your dedicated partner in achieving real, sustainable success.
Founded by Liana Ling, a recognized industry expert, we combine careful analysis with creative strategy to help visionary entrepreneurs get booked solid. Explore our programs to see exactly how we do it.
The Spark Behind the Strategy: Liana Ling's Journey
Every great strategy starts with a compelling story. Liana's journey to founding Power Up Strategy is one of transformation, resilience, and a deep passion for helping entrepreneurs succeed.
For about ten years, Liana worked in the demanding world of corporate litigation law. This experience sharpened her analytical skills, gave her a meticulous approach to evidence-based reasoning, and taught her how to break down complex problems – all qualities that remain central to how Power Up Strategy works today.
A turning point came after the birth of her son in 2007, when a serious health challenge served as a major wakeup call. These life-changing events led to a profound realization: achieving a different, better life meant doing things differently. This period of reflection revealed what Liana describes as a “frustrated entrepreneur” waiting for the chance to run her own show.
The transition wasn't just a career change; it was an entrepreneurial leap into the dynamic world of digital marketing. At first, Liana had strong analytical skills but lacked formal business or sales training. Undeterred, she jumped into learning everything she could, showing remarkable adaptability and resilience. This hands-on experience, learning entrepreneurship from the ground up, directly informs how the agency understands its clients' challenges.
This journey ignited a clear purpose: a passion for helping business owners succeed. Having faced her own entrepreneurial challenges, she aims to help others avoid common pitfalls on their path to achieving freedom on their terms. You can read more about her approach in her writing on building brand authority through paid media.
Empowering Your Visionary Growth
At Power Up Strategy, our purpose is clear and focused. We exist to empower visionary entrepreneurs and expert-based businesses to achieve predictable, sustainable client growth through strategic, data-driven marketing systems.
Our Mission: To equip service-based business owners with the tools, strategies, and support needed to get booked solid, freeing them from the stress of inconsistent lead flow and allowing them to focus on their passion and core service delivery. We strive to help our clients grow their businesses with less stress and more freedom, implementing reliable systems that generate results.
Our Vision: To be the indispensable growth partner for service-based entrepreneurs worldwide, recognized for our strategic thinking, unwavering client commitment, and ability to deliver transformative, measurable results. We envision fostering a thriving community of successful clients who have not only scaled their businesses but have also achieved their definition of freedom on their terms.
Our Guiding Principles
Our actions, strategies, and client relationships are built upon a foundation of core values that guide every decision we make.
Client-Centric Partnership
Your vision is our priority. We empower our clients by deeply understanding their unique goals and challenges, functioning not just as service providers but as dedicated partners in their growth journey.
Uncompromising Expertise
We believe in the power of deep knowledge and continuous learning. Liana Ling's extensive background and the agency's focus on sophisticated strategies demonstrate a commitment to mastery.
Innovation & Adaptability
The digital landscape is constantly evolving, and so are we. We embrace change, continually exploring and integrating new strategies, automation, and AI tools to enhance efficiency and effectiveness.
Results-Driven Execution
We are committed to delivering tangible, measurable outcomes. Our strategies are rooted in data and focused on achieving significant ROI. Client feedback consistently praises the agency's ability to move the needle.
Human Connection & Communication
In an increasingly automated world, genuine human interaction remains paramount. We prioritize building strong relationships through clear communication and understanding.
Transparency & Integrity
Trust is the cornerstone of any successful partnership. We operate with transparency, providing clear insights into our processes and progress. Liana's legal background further reinforces a commitment to ethical and professional conduct.
Expertise That Delivers: Your Growth Engine
We combine deep digital marketing expertise with strategic business thinking to create powerful growth engines for service-based entrepreneurs.
Reliable Lead Generation Systems
We design and manage stress-free, reliable lead generation systems tailored specifically for service industry professionals, ensuring a consistent flow of qualified prospects. This system-based approach moves beyond one-off tactics to build long-term, dependable growth mechanisms. See our lead generation programs.
Data-Driven Digital Marketing Strategy
Our expertise spans the digital marketing spectrum, with a strong emphasis on ROI-focused paid media campaigns across platforms like Facebook, Google, Instagram, and LinkedIn. Liana Ling's recognition as a top global Facebook ad buyer underscores this proficiency. Read her guide to effective Facebook Ads targeting.
Business Coaching & Sales Enablement
Recognizing that leads are only valuable if converted, Liana provides expert business coaching and sales training enhanced by AI automation. This tech-empowered coaching creates a comprehensive growth solution that maximizes conversions while reducing manual effort. See what clients say about working with Liana.
Problems We Solve
We partner with service-based entrepreneurs struggling with:
- –Inconsistent or unpredictable lead flow (feast or famine cycles)
- –Marketing overwhelm and lack of a clear, effective strategy
- –Difficulty achieving a positive return on investment from advertising spend
- –Challenges in scaling business operations and client base
- –Needing a reliable system to free up time to focus on service delivery
What Sets Us Apart
What truly makes Power Up Strategy different?
- –Founder’s Unique Blend: Liana Ling combines the analytical rigor of a former lawyer with over a decade of cutting-edge digital marketing expertise.
- –Systematic Growth Approach: We focus on building sustainable, reliable systems for lead generation, not just executing isolated campaigns.
- –Industry Leadership: Liana provides clients with insights drawn from both direct client work and the forefront of advertising training.
- –Niche Specialization: Deep focus on visionary entrepreneurs in a service industry allows for highly tailored and effective strategies.
- –Direct Expert Access: Clients benefit from direct strategic guidance from Liana Ling herself.
The Word on the Street
“I am amazed by Liana's ability to move the needle so easily. I recommend Liana to my top clients.”
Justin Brooke, Founder, AdSkills.com
“Liana Ling is the most powerful and effective consultant and business coach I have ever hired. She has an amazing ability to deliver results in a way no one else can.”
Sally Haughey, Founder, Fairy Dust Teaching and Wunderled
“Having worked closely with Liana in business coaching and sales training, I can say she is a consummate professional with incredible depth of knowledge and wisdom on the systems she utilizes.”
Michael Richards, Digital Marketing Strategist
Meet the Strategist
Ready to Power Up Your Business?
Power Up Strategy is driven by the expertise and vision of its founder, Liana Ling – a former attorney, seasoned digital marketing expert, former CEO of AdSkills, and globally recognized ad buyer. This direct access to a recognized industry leader is a distinct advantage for every client.
If you are a visionary entrepreneur in a service industry ready to move beyond inconsistent results and implement a reliable system for growth, Power Up Strategy is here to help.