How to Track (And Improve!) Your Email Marketing Metrics
If I asked you how effective your email marketing efforts are, would you be able to answer? Do you know your open and click-through rates?
Never Run Out of Content Ideas!
A steady stream of content is the lifeblood of any blog, especially if the blog is supporting your business. Let’s say that you publish one blog post per week. That’s 52 topics…
6 Tips For Writing Eye-Catching Blog Post Titles
Think of the title as the storefront of your blog post. If it isn’t appealing and eye-catching, then why would anyone venture inside? For such a small part of a blog post, the title has...
Why You Should Build Your Email List First
We live in a world of endless distractions, multitasking, and constant communication. While juggling tasks may seem like a way to fast-track your progress, it’s actually more likely to prevent you from reaching the state of deep focus and concentration that leads to better results – no matter what the task is. The trick that you need to...
Why You Need a Branded Customer Experience
Your brand tells your customers: "This is the unique thing we do that nobody else does." It sets you apart from your competitors and, in the customer's mind, expresses why you're the best at what you do (the only one that does what you do). Your brand and the experience you offer your customers are intimately related. This is a bit of...